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What does it take to put on a phenomenal fundraising event?
1) Choose a cause that people will be passionate about –
Some of you many not know that I am a financial representative with Thrivent Financial for Lutherans and back in May I read an article from our fraternal area stating that there were $250,000 available to match $.50 on the dollar for fundraisers targeting tornado disaster relief for the South and Joplin, MO. I had read things in our church bulletin about making contributions to Lutheran disaster relief agencies and thought, wouldn’t it be great to take advantage of Thrivent Financial’s matching program and work in a coordinated effort to raise even more money.
2) Choose people who have servant hearts -
I wrote to the leaders of the various ministries at CTK, Lord of Life and Grace Celebration (churches I work directly with through Thrivent) and told them about the current opportunity and asked to get together to brainstorm about how we wanted to organize a fundraiser. On June 2nd we held our first meeting. We didn’t have much time because the matching opportunity would end on August 1st. We looked at our calendars and the churches and chose July 23rd to allow approximately a week to get everything tallied and sent off. Some of those planning the event would be on vacation, but we pressed forward feeling that was the best day.
3) Delegate -
As the group decided how we wanted to proceed with the event, we all agreed that we wanted to have one big event vs. bombarding people with many small requests for support. As we designed our event, different ministries took on various aspects of the day: Faith in Action – yard sale, LWML – cakewalk/bake sale, Youth group - carwash/moon bounces/face painting. Each of these ministries had representatives that agreed to take charge of every aspect of that part of the day: organizing, setting up, getting volunteers to help the day of the event, and cleaning up their area at the end of the day. We also had individuals step up and help with publicizing, food purchasing/prep (breakfast, grilled food, popsicles), trash collecting, poster making, requesting support from other churches, creating banners/yard signs, finding parking for volunteers (Park Avenue Church of Christ and Woodland Presbyterian), selling tickets, organizing musical entertainment, designing, printing, finding sponsors and selling our official T-shirt, tracking money raised, providing security, providing first aid, writing newspaper ads, contacting radio/tv stations for additional publicity and the list goes on. Each and every person involved in heading a part of the day did what it took to prepare, run and cleanup their specific activity. Without them, we couldn’t have done it!
4) Reach out to your brothers and sisters in Christ for tireless, dedicated volunteers to fill in wherever needed –
To me, this was the most amazing part. When the planning committee reached out to our church family to ask for help, the outpouring of support that we received was truly unbelievable. We had such a wonderful response from people who simply asked, “How can we help?” I know I don’t have a complete list, but I know that we had well over 100 people who signed up to help or came out on the day of the event to offer their assistance. In addition to Christ the King volunteers, we had the youth group and brat cookers from Grace Celebration Lutheran Church. We had volunteers from Immanuel Lutheran Church who took charge of the bake sale and provided many of the wonderful treats/deserts sold that day. Habitat for Humanity provided fans/shade tents etc. We had bake sales, carwashes, t-shirt sales, and musical concerts held on the campus of Lord of Life Lutheran Church in support of our event. And just as importantly, we had people from area churches and our community come out and support the day by visiting our yard sale, having their cars washed, buying a hamburger/brat, picking up some relish from St. Paul’s (West Memphis), walking the cake walk, getting their face painted, buying a t-shirt, or providing musical entertainment for those in attendance.
As you can see, a lot goes into holding a successful fundraiser. To date (not officially) we’ve raised approximately $22,500 (or $33,750 after Thrivent Financial’s match). That’s an incredible sum of money. I can hardly believe that it’s true. But, if I were to sum it all up I’d say, that with the help of God, all things are possible! He provided the hardest working, most dedicated group of people I could have ever hoped to work with. We not only raised an unbelievable amount of money that will help so many families who have lost so much, but it also brought together a community of believers who were strengthened by the common focus and servant hearts of all those involved. I really get emotional as I reflect back on what all occurred on July 23, 2011. It was one of the most amazing days in my life and I thank every single one of you for allowing me to be part of it.
Sincerely, Kim Goble
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